Home fragrance sales remained essentially flat in 2002, however there was a significant shift in category performance, according to Kline & Co.’s Home Fragrances USA 2002 report. Candles and diffusers drove growth in the home fragrance market during the past five years, averaging 14% and 8%, respectively. But Kline reported sales for these stalwarts fizzled in 2002, leaving the top of the market completely flat. “Marketers that were focused only on candles have been forced to expand to othe...